The Sephora Bright Future Gel Serum Concealer ($14) was an impulse purchase solely due to its affordable price and massive raves across the board. A lot of people compared it to the NARS Radiant Creamy Concealer. Sadly, I don't think it's the best concealer for several reasons.
I got the shade Palmier (for MEDIUM?? skin according to Sephora) online and it's much too light. It's probably around a true NC20 or lighter. It's alright under the eyes, perhaps a little too "sculpted, but not bad. However, I have to tell you why I am indifferent about it.
It's very thin and sets ultra fast and gives a truly matte finish. Therefore, it creases under the eyes if you have fine lines regardless of copious amounts of under eye primer and/or a quick hand with setting powder. Worse, the doe foot applicator is stiff and small (*snickers*) and doesn't spread or deliver as much product as I'd like. It HURTS to use the wand under the eyes. Ew, no.
Since it's very matte, it's even worse for active acne spots that are peeling and flaking. I could see it working for hyperpigmentation but it's not as full coverage as say, KA SSE or MAC Prolongwear concealer. Pointless shiet.
The only way I see this being put to good use is as a face highlighter for contouring purposes. It works on the bridge of the nose, forehead, and chin to highlight in a natural way. I don't highlight very often so this point is moot to me. However, I think its thin consistency works well as a brow sculptor if you're into defining your eyebrows.
Here are swatches: Maybelline Age Rewind in Neutralizer, Sephora Gel Serum Concealer in Palmier, UD Naked Skin Concealer in Light-Medium Neutral, NARS RCC in Custard.
The UD is lighter in consistency with similar coverage. The Maybelline is thicker but more emollient with more coverage. It DOES remind me of the NARS RCC with its matte finish, but the cheap doe foot doesn't let you apply or spread as much product. Look at the swatches...it's streaky!
It's also just as neutral as the UD concealer, but I adore the UD one for under the eyes since that one is very lightweight and blends easily into the skin.
TLDR: Don't buy it unless you have a shade match and light spots to cover. It's crap as an under-eye concealer. For a cheap all purpose concealer, buy the Maybelline version and save yourself a few bucks.
xo Be
